Collage of colorful graffiti, street art, and abstract patterns.

STRATEGY

A white outline of a leaf with a detailed venation pattern on a black background.

WITH

A digital collage featuring anime-style character with turquoise hair, a vintage car, black-and-white photographs, a religious statue, and vibrant abstract backgrounds.
Black and white illustration of a neuron with dendrites, cell body, and axon.

TEETH.

PRODUCT LAUNCHES

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CREATIVE DIRECTION

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PROJECT MANAGEMENT

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BRAND ARCHITECTURE

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VISUAL STORYTELLING

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GRAPHIC DESIGN

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PRODUCT LAUNCHES ✦ CREATIVE DIRECTION ✦ PROJECT MANAGEMENT ✦ BRAND ARCHITECTURE ✦ VISUAL STORYTELLING ✦ GRAPHIC DESIGN ✦

MULTIDISCIPLINARY CREATIVE WITH 20+ YEARS OF EXPERIENCE SHAPING BRAND IDENTITIES, DESIGNING PACKAGING, AND LAUNCHING PRODUCTS THAT CONNECT WITH CONSUMERS. FROM CONCEPT TO CAMPAIGN, I BUILD VISUALS THAT ARE BOLD, INTENTIONAL, AND ROOTED IN STRATEGY, LEADING TEAMS AND SHAPING SYSTEMS THAT STAND OUT.

I DESIGN WITH IMPACT IN MIND, GUIDED BY INSTINCT, INFORMED BY CULTURE, AND ALWAYS ROOTED IN PURPOSE.

PROFICIENT IN ADOBE CREATIVE SUITE (PHOTOSHOP, ILLUSTRATOR, INDESIGN) WITH WORKING KNOWLEDGE OF AFTER EFFECTS, PREMIERE, AND AI TOOLS LIKE FIREFLY AND CHATGPT.

A black and white line drawing of a thin branch with leaves.

CREATIVE ETHOS.

PROJECT SPOTLIGHTS.

A close-up image of a guitar with strings and fretboard visible.
A cannabis bud with purple and orange hairs, surrounded by swirling purple light streaks against a black background.

01

Pixelated white computer cursor hand icon with a black outline, pointing upward.
A hand holds a transparent rectangular object with a textured pattern, illuminated in red and pink neon lights against a dark background.

02

PROJECT SPOTLIGHTS.

A person using a mobile device while sitting at a table.

03

A flaming bottle with a monkey wearing a hat illustration in the center, accompanied by smoke and a black cylindrical container with a label, set against a black background.

04

Person with long dark hair wearing a black sweatshirt with neon green and blue designs, including a smiley face, using a yellow smartphone, and holding a glass dab rig in a dimly lit, possibly green room.

long-form print design.

I DESIGNED THE KOROVA SALES BOOK AS A 130+ PAGE WHOLESALE CATALOG AND BRAND INTRODUCTION TOOL FOR DISPENSARY BUYERS & CUSTOMERS BLENDING BOLD VISUALS WITH A CLEAN, STRUCTURED LAYOUT.

IT FEATURES CUSTOM PRODUCT PHOTOGRAPHY, ICONOGRAPHY, AND STYLIZED INFOGRAPHICS TO CLEARLY PRESENT KOROVA’S DIVERSE CANNABIS LINES WHILE REINFORCING THE BRAND’S BLACK-MARKET AESTHETIC.

BUILT FOR BOTH PRINT AND DIGITAL FORMATS, THE BOOK BALANCES PROFESSIONALISM AND EDGE, SUPPORTING SALES OUTREACH, PRODUCT EDUCATION, AND MERCHANDISING.

A black box with a cow pattern and a white illustration of a cow wearing a hat in the center.
Pixelated computer mouse cursor hand icon with a pointing finger

CLICK TO SEE ENTIRE BOOK

video content & editing for social.

WHEN KOROVA RELAUNCHED ITS INFAMOUS BLACK BAR WE DID MORE THAN JUST BRING BACK A PRODUCT WE TAPPED INTO ITS HISTORY USING ARCHIVAL PHOTOS TO REMIND CONSUMERS WHY IT WAS ICONIC THE NOSTALGIA AND RECOGNITION HELPED REIGNITE EXCITEMENT AND RECONNECT FANS OLD AND NEW.

BRAND EDUCATION IS FUNDAMENTAL IN CREATING A CULT LIKE FOLLOWING CLUEING PEOPLE IN ON WHERE THE BRAND ORIGINATES FROM WAS KEY IN DEVELOPING A FOLLOWING THIS VIDEO ILLUSTRATES THE BRAND LORE AND REINFORCES PEOPLE AFFINITY FOR EASTER EGGS WITHIN IT.

TAPPING INTO THE EMOTIONAL RESONANCE OF POP CULTURE LIKE THE ENDURING ALLURE OF A GOLDEN TICKET CAN TURN A SIMPLE SURPRISE AND DELIGHT PROMO INTO A VIRAL MOMENT PAIRING THE CONCEPT WITH NOSTALGIC FILM CLIPS DOES NOT JUST ANNOUNCE THE GIVEAWAY IT INVITES CONSUMERS INTO THE STORY.

music production & album art.

MUSIC PRODUCTION WAS ONCE A FULL TIME JOB THAT SUPPORTED ME FINANCIALLY . DURING THAT TIME I CREATED BOTH MUSIC AND ALBUM ART, USING EACH RELEASE AS A PLATFORM FOR COMPLETE CREATIVE EXPRESSION.

THE VISUAL WORK REPRESENTS AN IMPORTANT FACET OF MY DESIGN VOICE. TAKE A LOOK, TAKE A LISTEN.

Album cover for 'Shelter Me' featuring three silhouetted people sitting in front of window blinds with a city skyline and stormy sky in the background, with Japanese and English text overlay.
Silhouette of a person wearing a fishbowl helmet with aquatic plants, fish, and bubbles inside, set against a background of mountains and a starry sky.
A girl with long white hair wearing a white dress, holding a chainsaw in each hand. The background is dark purple with glowing pink text that says 'VORON TUNINGDRØP DEAD' in a curved pattern. Additional text in the top left corner reads 'SENSUACHROME DALMAC' in a stylized font.